Showing posts with label advertising. Show all posts
Showing posts with label advertising. Show all posts

Friday, May 7, 2010

Soccer Ads vs. Ads with Soccer

Bigger post is going to be coming out soon about soccer videos, but I came across two ads today that really got me thinking. What does more for an athlete / team: a commercial ad made about them to promote a game OR an ad made for another product that uses them as stars?

This time 'round I'm going to try and get you guys to write something. Comments welcome. 

Wednesday, February 24, 2010

Sky Blue FC Twitter War - TEAM GM!

Props to Jersey's Sky Blue FC for starting this twitter war, as Melissa say's ...
Small audience and small budget means WPS has to do a pretty good job being inventive when it comes to advertising and publicity.
If you’re a fan, particularly an out-of-stater, this is a great chance to specify what kind of free Sky Blue FC swag/gifts prizes you want to win for your vote. Hoff is openly looking for ideas and as he is the $$$ behind the operation, if he agrees to it you’re probably set. 

Sunday, November 15, 2009

What is Women's Soccer? The Importance of Advertising and a Brand

What is Women’s Soccer? Could you define it in a few adjectives or a few phrases? I love the sport, yet I have trouble articulating anything without a few moments thought.

Monday, November 9, 2009

Freedom Is...An Advertising Campaign with a Bold Purpose and Lackluster Execution


Digressing away from the Lambert issue for a moment (I will get back to it and post about the social media soon, I promise) lets check out the newest "hot topic" in my Twitter-verse. The Washington Freedom unveiled a new advertising campaign this morning called "Freedom Is..." They've posted a Bill of Rights and are placing ads in the Washington Post (circulation of +600,000 daily, +900,000 on Sundays and it's a nationally recognized paper).